Google Ads (AdWords) and Facebook Ads advertising
Spend less. Get more.
We can help you optimize your budgets for ads on Google, Facebook, YouTube and Instagram at maximum
During the commercial configuration process, we go through a series of stages, which help us set the ads to have a good return.
From the assessment of your objectives, the research on keywords relevant for the industry in which you activate or implementing the list of negative keywords, we manage to find the right option to promote your products and services to the audience interested therein.
Basically, once we have signed the contract, we make sure:
- To set the entire tracking frame in Google Analytics, Google Ads (AdWords), Facebook Business Manager and Google Tag Manager;
- To integrate Google Ads (AdWords), Google Analytics and YouTube accounts;
- To configure the re-marketing and the re-targeting audiences by using Google Tag Manager and Facebook Pixel;
- To research keywords relevant for the pages we are about to promote;
- To build the first Ads based on the plan we’ve established together. To write three commercials for each Ad Group, so that we can perform the A/B Testing and later on to analyse what works best.
We carry out activities below on a monthly basis:
- Analysis, management, optimization and development of on-going campaigns;
- Budget management and strategy optimization;
- Permanent assistance and support via email or by phone from a dedicated consultant;
- Meetings to optimize the strategy and for analysis;
- Detailed analysis of results, starting from the KPI we have set out together;
- Action plan for the next month to improve the campaign, based upon the analysis of results and strategy optimization;
- Detailed monthly report for all services provided in the previous month;
- Access to Google beta and Facebook products ahead of the competition.
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